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What strain is the “hybrid” we purchased of Chong’s Choice? Who knows. What’s the potency? Couldn’t tell you.

It’s a perfectly good bud that comes in a “collectible” glass jar, with a sexy label that implies Tommy Chong himself had something to do with the cultivation. As if the legendary comedian/actor/cannabis advocate just spends his days lazily strolling the aisles of his preferred farms, expertly identifying the bud which will best represent his legacy. But from what we can tell, that’s all just branding and marketing.

This is not a connoisseur cannabis. Again, this doesn’t speak to its quality, as we couldn’t even review this bud within the same standards and measurements by which we objectively review all brands. A connoisseur wants to know exactly what she is experiencing, to know the details of production, the THC content, the lineage, and the terpene profile. This information was not held by the friendly budtender at a nearby chain dispensary, and this specific shop puts a lot of emphasis on selling Chong’s Choice. The Chong’s Choice website was no help either.

Certainly, there is a market for casual stoners who don’t care what they’re smoking, but we still feel cannabis companies should be as transparent about the product they sell, as well as proud of its origins. At the Daily Leaf, we take honor in being able to help inform people about the endless benefits and fascinating facts about marijuana, and it would be nice if Chong’s Choice used its star power to do the same, rather than capitalize on the emerging market using vaguely-defined strains with almost no information about the source.

 

When you hear the name Tommy Chong you immediately think of Cannabis. As one-half of the legendary comedy duo Cheech & Chong he helped pioneer a completely unique brand of comedy directed at the counter-culture movement of the early 70’s. The pair came to define a generation of young entertainers and single-handedly launched the genre of Stoner Comedy. And at the heart of this brand of entertainment was, of course, cannabis. On screen and off Tommy became a vocal advocate for his favorite herb. In a time where cannabis had to be talked about in whispers, Tommy was a loud voice for the advocacy movement, working tirelessly to destigmatize the use of this healing plant. Now that society has moved in a more positive direction regarding the medicinal and recreational use of cannabis, Tommy’s voice continues to ring out loudly, touting its benefits and place in society. His message has never changed, and his passion has remained as strong as it was on stage many years ago. Now Tommy is thrilled to share that passion and knowledge of cannabis with the rest of the world. Using his lifelong connections in the industry, he has made it his personal mission to share the very best product available to his fans and fellow herb connoisseurs. If anyone knows weed, its Tommy. And now fans of comedy and cannabis alike can experience the strains and products that Tommy himself has hand selected. There really is only one choice, Chong’s Choice.

 

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